Monetisation map
Every place the platform earns, what it costs, whether it is live in this prototype, and the guardrail that keeps it away from the independent product. This is paid promotional placement. Sponsorship does not affect independent rankings, scores, evidence or methodology.
Homepage
| Inventory | Format | Price | Status |
|---|---|---|---|
| Launch sponsor strip | Sponsored | R145 000 / week | Live in demo |
| Sponsored Spotlight card | Sponsored Spotlight | R120 000 / week | Live in demo |
| Market Open attribution | Presented by | R60 000 / week | Live in demo |
| Daily Attention Crown | Paid Attention | From R145 000 / day | Live in demo |
Guardrail. No takeovers, no interstitials, no placement above the independent ranking table.
Industry pages
| Inventory | Format | Price | Status |
|---|---|---|---|
| Category partner masthead | Category Partner | R180 000 / month | Live in demo |
| Sponsored research report | Sponsored | R310 000 / study | Live in demo |
| Promoted offer module | Promoted | From R28 000 / month | Modelled |
| Category Attention Crown | Paid Attention | From R46 000 / day | Live in demo |
Guardrail. Category partner block always sits below the independent leaderboard and is visually separated.
Company pages
| Inventory | Format | Price | Status |
|---|---|---|---|
| Promoted product or offer | Promoted | From R18 000 / month | Live in demo |
| Featured campaign | Promoted | R35 000 / campaign | Live in demo |
| Executive interview | Sponsored | R90 000 | Modelled |
| Recruitment promotion | Promoted | R22 000 / month | Modelled |
Guardrail. Promotions live in a separate 'Promoted by the company' block and never enter scoring or evidence.
Brand Battles
| Inventory | Format | Price | Status |
|---|---|---|---|
| Battle sponsorship | Presented by | R75 000 / battle | Live in demo |
| Battle analytics sponsor | Presented by | R48 000 / battle | Live in demo |
Guardrail. A sponsor may not be a judged brand in that battle unless disclosed and governed by the independence panel.
Executive Market Signals
| Inventory | Format | Price | Status |
|---|---|---|---|
| Report sponsor | Presented by | R240 000 / edition | Modelled |
| Event sponsor | Presented by | R380 000 / event | Reserved |
Guardrail. Sponsors never see executive scores before publication.
AI100
| Inventory | Format | Price | Status |
|---|---|---|---|
| Index sponsor | Presented by | R650 000 / annual index | Live in demo |
| Dimension sponsor | Presented by | R120 000 / dimension | Modelled |
Guardrail. Sponsor controls none of: inclusion, methodology, scores, ranking or editorial commentary.
Response Race
| Inventory | Format | Price | Status |
|---|---|---|---|
| Technology sponsor | Presented by | R220 000 / season | Live in demo |
Guardrail. Sponsor cannot influence entrants, timing, measurement or results.
Customer Recovery Index
| Inventory | Format | Price | Status |
|---|---|---|---|
| Research / technology sponsor | Presented by | R180 000 / edition | Modelled |
Guardrail. Recovery scores are computed before any sponsor is approached.
Tools & calculators
| Inventory | Format | Price | Status |
|---|---|---|---|
| Calculator sponsor | Presented by | R48 000 – R65 000 / month | Live in demo |
| Tool Attention Crown | Paid Attention | From R27 000 / day | Live in demo |
Guardrail. Calculation logic and assumptions are published; sponsors cannot alter defaults.
Who Won This Week
| Inventory | Format | Price | Status |
|---|---|---|---|
| Programme sponsor | Presented by | R90 000 / edition | Live in demo |
Guardrail. Winners and reasoning are locked editorially before the sponsor is named.
Newsletter
| Inventory | Format | Price | Status |
|---|---|---|---|
| Edition sponsor | Presented by | R55 000 / edition | Modelled |
| Native promotional placement | Promoted | R38 000 / placement | Modelled |
Guardrail. Native placements carry the same 'Promoted' label as on-site inventory.
Signal TV / video
| Inventory | Format | Price | Status |
|---|---|---|---|
| Episode sponsor | Presented by | R120 000 / episode | Reserved |
| Category sponsor | Category Partner | R420 000 / season | Reserved |
Guardrail. Editorial line-up is fixed before sponsorship is sold.
Signal Market
| Inventory | Format | Price | Status |
|---|---|---|---|
| Sponsored crowns | Paid Attention | Auction, from R27 000 | Live in demo |
| Missions | Engagement | Outcome-priced | Live in demo |
| Category sponsorship | Category Partner | R180 000 / month | Live in demo |
| Open challenges | Engagement | From R75 000 | Live in demo |
Guardrail. Attention Market inventory is advertising. It is ranked by commitment, never merged with the signal index.
Signal Command
| Inventory | Format | Price | Status |
|---|---|---|---|
| Workspace subscription | Subscription | R28 000 / month | Live in demo |
| Enterprise licence | Licence | From R900 000 / year | Live in demo |
| 90-Day War Room | Engagement | R800 000 | Live in demo |
| Executive Market Opportunity Sprint | Engagement | R125 000 – R150 000 | Live in demo |
| AI implementation programme | Engagement | From R450 000 | Modelled |
Guardrail. Enterprise clients receive no ranking advantage; their public profile is scored identically.
Data
| Inventory | Format | Price | Status |
|---|---|---|---|
| Sector reports | Licence | R48 000 / report | Modelled |
| Evidence exports | Licence | R95 000 / year | Modelled |
| API access | Licence | From R180 000 / year | Reserved |
| White-label index | Licence | From R1 200 000 / year | Reserved |
Guardrail. Licensed data carries the same confidence grades and correction history as the public product.